Jack and Sam Latus join Hull KR's Board of Directors

Hull KR are delighted to welcome Jack and Sam Latus to the club's board.

The pair, both in their 30s, are seen as having a major part to play in taking the club forward as it progresses under the guidance of a board led by chair Paul Sewell OBE and owner, Neil Hudgell.

Paul Sewell said: “This is a milestone in the drive for the sustainability of our club. Just as the first team needs a pipeline of fresh young talent, so does the board and we have been working towards this from the start of the transformation.

“That Jack and Sam are Hull business people who have been fantastically successful at a young age is great, but their former association with the club as players makes it towards perfect.”

Jack, Sam and third brother, Will launched Latus Health in 2017 and have ambitions for the business to be recognised as a challenger to traditional providers such as Bupa, Optima and Medigold.

The seven-figure acquisition of OH Services in 2024 by Latus Group coupled with further planned expansion for the year ahead has brought forecasts of more than 50 per cent growth during 2025, and that success in turn has triggered the confidence to take on the new roles.

Jack, CEO of Latus Group, said: “It feels like a good time for us because if we are going to put time into something, we want to know that we have the skill set to be able to add value. I think the lessons we have learned on the journey to build the Latus Group healthcare brand put us in a good position to help move the sport and club forward.”

The pair credit Hull KR with giving them their introduction to professional sport. Both came through the club's Academy, Sam played 38 first-team games for the Robins while Jack went on to play for Harlequins RL (Now London Broncos) and York RLFC Knights.

At the modern-day Hull KR, that means providing the infrastructure off the pitch to support a team capable of winning trophies on the pitch. Central to that is the development of masterplan which will add community and commercial elements to the existing sports campus and which will be submitted for planning permission in the spring.

Jack added: “The ups and the downs of our time at the club and in the sport helped shape us to who we are today. It feels like a full circle moment to now be invited to join the board to help steer the strategic direction of the club to continued success.

“I am excited at the opportunity to be able to have the impact that I always hoped I would as a player, but this time from the safer side of the whitewash!”

Sam, the company’s chief commercial officer, added: “We were attracted by how far the club has already gone, what the board has already achieved and how we can be a part of driving that forward to make a lasting change.

“It’s a privilege to be around them and we want to emulate the type of success that they have enjoyed in business, the impact they have made locally and nationally and the ambition they have instilled into the club. It was a ‘pinch me’ moment when we sat down at our first meeting!

“We’ll take a bit of time to learn more about the club and we hope our playing experience will be of benefit and help to maintain the strong connection between the board, the back office staff and the team.

“So much has changed since we played here – all for the better – and crucially they have maintained the essence of the club and looked after the heart of it.”

Paul Lakin, Chief Executive of Hull KR, said the appointments were the culmination of a series of chats to get to know each other over the last year.
He said: “We got together again earlier this year and things moved forward very quickly. I think having two successful young men who have both played the game and have a keen passion to make a difference will bring a different angle.

“Walking around our stadium with them as they engage with the staff, players and management it’s clear they are steeped in the club, the people and the potential.”